naked Hub Hong Kong

naked is a 10-year old Shanghai-based company.  From unique resorts to creative workspaces, naked Group had ambitious plans to build its footprint in China and beyond.

In November 2015, naked Group, the lifestyle and luxury resort brand, officially launched naked Hub and entered the co-working industry. With extensive experience building top luxury resorts and a leading lifestyle brand and deep understanding of the Chinese market, the naked Hub management team opened eight naked Hubs in Shanghai in only ten months. It became the leading premium Co-working brands in China with 40+ operational Hubs and with aggressive plans to open in Hong Kong, its first ever operation outside China, and continue its expansion throughout SE Asia.

The lean and talented team formed in Hong Kong, led by Jon Seliger,  successfully launched the naked Hub brand in HK and opened two locations in  Sheung Wan (Bonham Strand),  Sai Ying Pun (New Street) and Kwun Tong (THS) in 12 months. This success led to the acquisition of the ensure naked Hub operation by Co-working giant, WeWork in April 2018.